We Are Looking For A Detail-oriented, Analytical And Result-driven Market Research Executive To Collect, Analyse And Interpret Market Information That Supports Business, Sales And Marketing Decisions.
The Candidate Will Be Responsible For Researching Industries, Competitors, Customers, Market Trends, Pricing And Business Opportunities. The Role Requires Strong Analytical Skills, Internet Research Ability, Data Accuracy And Professional Report-writing Skills.
Key Responsibilities
- Conduct Primary And Secondary Market Research For Products, Services, Industries And Target Markets.
- Collect Data Through Online Research, Surveys, Interviews, Customer Feedback, Databases And Public Sources.
- Study Customer Needs, Preferences, Buying Behaviour And Market Demand.
- Analyse Competitors’ Products, Pricing, Services, Positioning And Promotional Activities.
- Identify Current Market Trends, Emerging Opportunities And Potential Business Risks.
- Prepare Research Plans, Questionnaires, Survey Forms And Data-collection Formats.
- Maintain Accurate And Updated Databases Of Customers, Companies, Industries And Market Contacts.
- Segment Markets Based On Customer Profile, Geography, Industry, Company Size And Business Requirements.
- Support Sales And Marketing Teams With Market Intelligence And Qualified Prospect Information.
- Conduct Product, Pricing And Feasibility Research Before New Launches Or Expansion.
- Analyse Research Data Using Excel, Google Sheets Or Other Analytical Tools.
- Prepare Charts, Dashboards, Presentations And Detailed Market Research Reports.
- Present Research Findings And Recommendations To Management And Relevant Departments.
- Monitor Competitor Websites, Social Media, Advertisements And Market Activities.
- Verify Data Accuracy And Remove Duplicate, Incomplete Or Outdated Information.
- Coordinate With Sales, Marketing, Product And Business Development Teams.
- Track Campaign Responses, Customer Feedback And Market Performance.
- Maintain Confidentiality Of Company, Customer And Research Data.
- Complete Assigned Research Projects Within Defined Timelines.
Market Research .
Primary And Secondary Research .
Com .